Pure Leaf

A premium tea brand for demanding customers

Pure Leaf is the latest premium tea brand from Unilever Food Solutions.

Their main feature is their naturalness and unique taste, which you will not find in any other tea.

The brand's offer includes only loose leaf teas, based on natural ingredients, enclosed in silk bags: black tea, aromatized black tea, green tea, Earl Gray, as well as herbal teas.

Introduction of Pure Leaf to the Polish market

Unilever Food Solutions has once again trusted us and entrusted us with the creation of all materials related to the introduction of Pure Leaf to the Polish market. The scope of work was very wide and the design activities lasted for many months.

Pure Leaf is not only tea, it is above all an experience

Our creations maximize the uniqueness of Pure Leaf tea:

  • Elegance and simplicity We made sure that all advertising materials were made with good taste.
  • Naturalness and uniqueness We emphasized the ecological origin of the leaves and highlighted the ritual of drinking tea.

Printed advertising materials

We translated the promotional materials we designed into German, English, Latvian, Lithuanian and Estonian. Printable materials include:

Menu for a restaurant

It contains a presentation of Pure Leaf teas and a description of accessories for proper tea brewing.

Information brochure

The brochure describes the production process, the brand's mission and the properties of individual Pure Leaf teas.

Brand zone, i.e. Pure Leaf on the Allegro sales portal

Our graphic designers also created creations that were ultimately included in the presentation of the Pure Leaf brand on the Allegro sales portal. We were also responsible for designing individual product pages of teas that were sold.

Pure Leaf website

The new brand required the creation of a special website dedicated to Unilever Food Solutions premium teas.

  • Information layer The website contains all information about Pure Leaf teas, starting from the production method and ending with the brewing temperature.
  • Online shop We have created the opportunity not only to get to know the Pure Leaf brand, but also to conveniently purchase its products.
  • Business zone A place for people who would like to cooperate with the Pure Leaf brand, find answers to their questions and expand the possibilities of their business.

An endless amount of advertising materials

Below we present selected creations created for the Pure Leaf brand, which have both an outdoor and digital dimension.

Adaptation and editing of promotional films

As with every Unilever Food Solutions campaign, we have now adapted the film into all supported languages (Estonian, Latvian, Lithuanian, Slovak and Czech). In some creations, we were also responsible for attractive assembly of the material.

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