Łowicz

ŁOWICZ is the market leader in tomato jams and sauces, the runner-up in sales of tomato concentrates and a strong number three player in the segment of ready meals and fruit syrups.

The ŁOWICZ brand is owned by the Agros-Nova Capital Group, which has 10 brands in its portfolio: Łowicz, Fortuna, Tarczyn, Garden, Pysio, DrWitt, Krakus, Kotlin, Włocławek and Fruktus.

The companies belonging to Agros-Nova employ nearly 2,000 people and the company is present in more than a dozen market segments. In most of them it leads or holds a leading position.

Sweet promotion

Together with the Kid&Young Agency, we had the pleasure of creating for the Łowicz brand a dedicated website www.dzemy.pl serving and supporting the consumer promotion.

For the purpose of the promotion, a website was built equipped with an efficient and optimized dedicated database system handling consumer applications for the promotion.